Don’t you just hate that every person you pull credit for has their information sold to every other person by the credit bureaus.
In this Mortgage Marketing Minute, Carl gives a simple but tricky way he sticks it to the credit bureaus and protects his client’s information from being used by his competitors.
Take 3 minutes and check it out now >>>
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7 comments ↓
Great tip! Thanks for sending these tips!
Great idea, we just stopped putting in the phone number until after we pulled the credit because some were going so far to pull the address to get the number. I like this better. Have a great July 4th!
Chris
triggered leads have been in existence for about 3 years so far…honest.
I put my own telephone number so that I get the call for two reasons.
1. I can control the outcome when the call comes in.
2. I can study the LO’s style and pitch when he or she calls…very useful
these people will also send a letter to your borrower so warn them of that.
Great tip! To keep the customer from getting a letter from the trigger company, can you also get their address slightly wrong?
Nice tip. I had never heard that but it makes perfect sense and is a nice little way to stick it to the greedy bureaus.
Ron, that is pretty funny actually, you could even let them take a 1003, give them all fake information, let them spend money one credit report.
You could also mess with their heads in a million or so ways. Get their info and then tell them you are on the do not call list and you are turning them in.
Rich, I know a lender that has been buying these leads for about 2 years and I know his complete strategy if you are interested?….just kidding!
Ron
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